Client List:

Retail Brand:
Athleta
Victoria Secret
Limited Brands
Bath and Body Works
Billabong International
Gordon Ramsay North America
Aeropostale
DSW
Claires
David's Bridal
Fossil
Homage
Collier West
ADOC, Central America

Agency:
Kramer Design Group
Select World
Tavistock Development

Wellness Brand:
Trulieve (formerly Harvest)
High Times
Green Growth Brands

Industry work includes:

• Home Furnishings

• Luxury and Fashion Apparel

• Lingerie

• Accessories

• Footwear

• Activewear and Technical Clothing

• Bridal

• Beauty and Personal Care

• Interior Design

• Restaurant Retail

• Wellness

• Production Styling

• Public Speaking

• Product Design

• Mentoring

• Project Management

Suzi West, aka The Retail Sherpa, has over 20 years of experience and expertise in Visual Merchandising and Marketing Brand Strategy.

After studying Design and Merchandising on the east coast, Suzi began her career with Limited Brands' store, Express. As the Visual Director, she directed all Visual Merchandising initiatives for over 1000 stores, conceptualized visual displays and led teams nationwide to ensure brand consistency. In the years she contributed to Express, Suzi opened over 500 new stores, launched new retail categories and collaborated with the brand partners on growing from a women's only chain to a dual gender, men's and women's lifestyle brand.

As an entrepreneur, Suzi created the lifestyle brand, Collier West, in her home town of Columbus, OH. As buyer, curator, merchant and brand strategist, she grew the luxury store from a single 600SSF boutique to a nationally recognized purveyor, now located in Brooklyn, New York.

Consulting, Suzi's projects have included both start-up and corporate clients, ranging in size from 700SF to 30,000+SF, both nationally and internationally.  She is recognized as a dedicated professional with a record of building strategic partnerships and an entrepreneurial creative that understands the power of engaging brands that ensure customer loyalty.