Client List:
ADOC, Central America
Aeropostale
Athleta
Bath and Body Works
Billabong International
Claires
Collier West
David's Bridal
Delia's
DSW
Express
Fossil
Gordon Ramsay North America
Green Growth Brands
Harvest HOC
High Times
Homage
Jule
Live Love Dream
NBC 4
Pacific Sunwear
Rare Lumiere
RYU
Seventh Sense Botanicals
Stage Stores
Tavistock Development
The Limited
Victoria Secret
V&D, Amsterdam
Yoga On High
West NYC
Industry work includes:
Home Furnishings
Luxury and Fashion Apparel
Lingerie
Accessories
Footwear
Athletics
Bridal
Beauty and Personal Care
Interior Design
Restaurant Retail
Wellness
Production Styling
Public Speaking
Wedding Planning
Product Design
Mentoring
Project Management
Suzi West, aka The Retail Sherpa, has over 25 years of experience and expertise in Visual Merchandising and Marketing Brand Strategy.
After studying Design and Merchandising on the east coast, Suzi began her career with Limited Brands' store, Express. As the Visual Director, she directed all Visual Merchandising initiatives for over 1000 stores, conceptualized visual displays and led teams nationwide to ensure brand consistency. In the 10 years she contributed to Express, Suzi opened over 500 new stores, launched new retail categories and collaborated with the brand partners on growing from a women's only chain to a dual gender, men's and women's lifestyle brand.
In 2004, Suzi created the lifestyle brand, Collier West, in her home town of Columbus, OH. As buyer, curator, merchant and brand strategist, she grew the luxury store from a single 600SSF boutique to a nationally recognized purveyor, now located in Brooklyn, New York.
As a career retail consultant, Suzi's projects have included both start-up and corporate clients, ranging in size from 700SF to 30,000+SF, both nationally and internationally. She is recognized as a dedicated professional with a record of building strategic partnerships and an entrepreneurial creative that understands the power of engaging brands that ensure customer loyalty.